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We believe the ways places are designed and operated – and the technologies within them – should be helpful and empowering for people and their communities.

What We Do

Helpful Places helps organizations, and the communities they serve, harness the power of technology in ways that are transparent, inclusive, participatory, and in alignment with the community's goals.

One of the ways we do that is by advancing the adoption and stewardship of Digital Trust for Places and Routines (DTPR), an open-source communication standard to increase transparency and accountability for digital technology in public places.

Our team can support with implementation of the DTPR standard by helping you:

  • Identify specific use cases within your community
  • Guide you on how best to identify DTPR icons for signage
  • Support you with relevant technology based on your local context
  • Collect and analyze the data that emerges to inform future strategy and decision-making. 

We also provide consultation and advisory services to support broader adoption of DTPR and its principles into the way your organization deploys digital technologies.

Contact us

Who We Are

Headshot of Jacqueline Lu
Jackie Lu
President + Co-Founder

Helpful Places is a mission-driven company based in Canada led by Jackie Lu, a leader in smart cities with more than two decades of public service and technology implementation experience.

Formerly at Sidewalk Labs and the founding Director of Data Analytics at the NYC Parks Dept, she has more than 20 years of experience implementing data and tech that helps improve public spaces.

Who's Involved

To help realize the potential of DTPR, here's our full team of collaborators helping to advance our mission:


Headshot of Adrienne Schmoeker
Adrienne Schmoeker
Partnerships + Engagement
Headshot of Jason Farra
Jason Farra
Operations + Communications
Headshot of Jonathan Pichot
Jonathan Pichot
EU Lead + Technical Product Strategy


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Follow Us

Keep up with what we’re up to on social media:

You can also join the DTPR community on Slack!

Contact Us

Interested in learning more about Helpful Places and DTPR, and how we could work with your organization?

Get in touch